Establish a position only you can own.

Stand for something different.

Be in a category of one.


Motive3 helps brands sharpen their focus to communicate the big ideas that set them apart.

Book A Strategy CallBook A Strategy Call

We Build Messaging That Resonates & Motivates

Streamline & simplify your communications to fuel growth

Book A Call
Amgen logo
Duke Health logo

How We Think

We’ve been using Untitled to kick start every new project and can’t imagine wo




‍

Who We Are





‍

Escape the Sea of Sameness.

Brand Positioning helps you to establish a differentiated market position that separates you from the herd.

We identify your ‘best fit’ prospects and what they have in common.
We find the target markets where your unique benefits will be obvious.
We establish your clear advantages over the competitive alternatives.

Connect and Conquer.

Fix your weak, inconsistent or ineffective communications.
CLARIFY YOUR VALUE PROPOSITION
Transform complex offers into clear, impactful communication, ensuring your vision is not just conveyed but also comprehended.
SIMPLIFY YOUR MESSAGE SO IT CAN SCALE
Streamline communication by using clear, engaging, and benefit-focused language for better understanding and recall.
UNIFY WHAT & HOW YOU COMMUNICATE
Align your overall brand narrative while catering to the unique dynamics of each channel.
Book an Appointment

Work With Us

Book A Call

Tell a brand story that motivates action.

We develop powerful Brand Storytelling that inspires and engages your audience.

We help establish your brand’s credibility to solve the customer’s problems.

We identify potential red flags and provide strategies to overcome resistance.

We streamline your messaging so customers
say ‘yes’.

What's your motive?

Escape the Red Zone
Challenge the Leader
Defend Your High Ground
Becoming a challenger brand is all about differentiating your way out of the red zone with a brand promise only you can own, and presenting it to the prospects who are looking for it. It’s about showing up with an obvious advantage, in a way that is clear and direct.
Get Started
Challenging a market leader is about demonstrating that you can beat the leader at their own game. You'll need proof points and value statements that are intuitive and obvious. This strategy requires resources and resilience, and is best pursued when market dynamics are shifting.
Get Started
Market leaders defend their high ground by fighting all comers. They have to keep challengers at bay and keep an eye out for disrupters. Market leaders defend their position by reinforcing leadership among challengers, expanding into new markets, and extending into new categories.
Get Started
Professional woman
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation.
Anne, B.
Title | Company Name
SEE CASE STUDY
Professional woman
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation.
Anne, B.
Title | Company Name
SEE CASE STUDY
Professional woman
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation.
Anne, B.
Title | Company Name
SEE CASE STUDY

Motivated yet?
Knowledge is Power.

Download our
positioning assessment.
Our confidential self-assessment tool is designed to give you a quick diagnostic on the 6 areas of competency that signal a well-positioned brand.
See more at our resource center
Close Pop-Up
Play this video to see exactly what happens when you give us your contact information.

Please enter your info below to receive your pdf.

Thank you! Your submission has been received!
Download File
Oops! Something went wrong while submitting the form.
Motive3 is a woman owned and minority owned business.
About Motive3
Our TeamFAQsContact Us
Our Services
Fractional CMO
Brand Strategy Offerings
Brand PositioningBrand MessagingBrand Storytelling
Workshops & Training
Brand Foundations WorkshopsBrand Storytelling WorkshopGet to the Point™ TrainingDeckonomics™ Book
About Motive3
HomeWhat We DoWho We AreOur WorkInsightsContact Us
Our Services
Messaging Strategy & PlaybooksGet to the Point™ TrainingStand Out StorytellingFractional CMO

Get valuable brand strategy insights from Ginger Zumaeta delivered biweekly to your inbox.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

By signing up to receive emails from Motive3, you agree to our Privacy Policy. We treat your info responsibly. Unsubscribe anytime.

Privacy
©2022 Motive3